ALCAZAR is a name that reflects royalty, akin to the Spanish palace built by Muslims in Spain, known as "Alcazar." It signifies opulence, luxury, and a distinguished status among the public.
To evoke this royal impression and convey the meanings of luxury and prestige, we chose the color burgundy. This color is not artificially manufactured; rather, it is extracted from sea snails, making it extremely expensive and historically worn only by royalty. This was a primary reason behind selecting this color.
For the Alcazar compound's logo, we focused on capturing the story and identity of the palace. We designed a complementary logo featuring geometric Islamic patterns resembling tree leaves, emphasizing elegance and historical significance.
