One of the most influential elements affecting a company's positioning is its brand identity. A clear testament to this is our experience with Jadir Real Estate, which marked an unprecedented leap for the company upon the introduction of their new identity that we designed.
This process came with certain constraints and conditions, particularly in maintaining continuity with the old company logo, which made the task challenging yet rewarding.
The experience becomes more challenging as the constraints increase, which was the case with Jadier Real Estate Development. They insisted on rebranding rather than creating a completely different design from scratch. And these were the results.
